Motorola Android Phones On the Way

With Motorola Android phones staged to enter the market this week in San Francisco, speculations are ripe about its features, form, price, promotion and of course capabilities. Christy Wyatt, vice president of software applications and ecosystem at Motorola, who selected Android as a software platform for the company, threw some light on Motorola’s Android debut.

iPhone is a crowd puller for developers with a good business model and all, but there is a growing interest in Android with more investments taking place, she said.

The Linux-based OS of Android, Google’s multimedia framework and Internet focus, will be attractive to Web-based developers. The rich set of APIs and the interest shown by the developer community were reasons for Motorola to adopt the Android platform, revealed Wyatt.

She also said that Motorola’s MotoDev program is very developer friendly with rich APIs and a good business model. Motorola will offer developers access to various channels aimed at different customers so that they could develop ad-subsidized or subscription-based models.

Will Motorola’s gamble work? With such careful planning, market research efforts, and technical R&D behind the company’s agenda, I certainly hope the outcome has to be nothing but success.