Apple App Store: A Lesson in ‘Genius’

With birthday bells ringing in Apple’s App Store last weekend, Apple is doing all it can to showcase what an amazing year they have had. If Apple’s iPhone was a trendsetter and a breakthrough smartphone in 2007, when it first launched, then the Apple App Store is no less.

The App Store created waves from the time of its inception by introducing the world to the app mobile business. Today, developers vie to create mobile versions of software programs for the Apple mobile platform and consumers just can’t get enough of the action. Apple can proudly say that it leads the industry with around 56,000 apps and recently it announced downloads counting to some 1.5 billion via its App Store.

The apps developed by outside programmers independently and made available on the App Store can be wirelessly delivered to every iPhone and iPod Touch user instantly.

As expected, software has made a big difference and brought about this phenomenal success of iPhone. Moreover, it has changed the smartphone industry forever. Previously phones were differentiated based on radios and keyboard, but the App Store showed that phones of the future will be differentiated based on software.

Other manufacturers have a long way to go in enhancing their app stores. Be it Google/Android, Palm, BlackBerry, or Nokia, all of them have way too less apps and do not live up to customer expectations set forth by Apple’s iconic rule in this arena. Apple App Store beats them all hands down with the best apps.